Who ever thought there could be any joy in one of the most dreaded tasks of sales? Keep reading. A successful TeleProspecting call is like a cold beer after you mow the yard on a hot July afternoon. Remember how you enjoy that? Maybe it’s a glass of fresh cold lemonade, or a freezing can of soda. You’ve worked hard pushing the mower, sweating in the sun, being careful around trees and plantings.
A successful TeleProspecting call is like a cold beer after you mow the yard on a hot July afternoon. Remember how you enjoy that? Maybe it’s a glass of fresh cold lemonade, or a freezing can of soda. You’ve worked hard pushing the mower, sweating in the sun, being careful around trees and plantings.
Teleprospecting is just like that.
When TeleProspecting you make dozens of calls and get lots of no answers, “he is not in”, voice mails and the worst of all… “were not interested”. But then you get the first question about your product. You’re excited about a positive response, … finally. That is like your first sip of that cold beer. Ahhh!!!. That first sip makes it worth all the sweating in the sun.
That good call will come. It takes patience, determination, and belief your product is of value to someone who needs it. Your challenge is to break through the noise, find the company with the problems your product or service improves, and present your product as a solution to the prospect’s problem.
Like mowing your lawn, over the years, it gets easier. You learn tricks. You learn what is the best time of the day to mow… probably early morning or evening because it’s cooler. You learn going across the hillside as opposed to up and down the hill is less pushing. You find it’s easier to mow after the lawn has dried from the shower. All tricks you learn from experience.
After a few short years you start admiring your mowing when you see a nice neat even cut with straight lines, clean trimmed edges, and no scalping marks.
Your experience over a couple years brings the confidence and knowledge and a beautiful lawn you are proud of. TeleProspecting with a natural sounding 30 second presentation, confidence in your voice, and knowing your product all bring more success with every call.
The joy of TeleProspecting is like mowing your lawn, you must keep the lines straight and learn from the mistakes and keep pushing in the hot sun…. because the ice-cold beer is waiting for you to finish.
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